About Us
Corporate Profile
Premium Distribution Group (‘PDG’) is the leading distribution company in Myanmar that specializes in the importation and distribution of high-quality food and non-food into the modern retail, traditional retail and food service markets.
PDG consists of four companies;
- Premium Distribution (food)
- Cellar Door Distribution (alcohol and beverages)
- S&P Distribution (non-food)
- Azay.com.mm (wholesale food service)
Our Values
At Premium Distribution, our organisational values are our core belief system. They are the pillars of how we conduct ourselves, build relationships and make decisions both as an individual, team and organisation. Simply, it is about doing things right.
- Flexibility
- Integrity
- Reliability
- Quality
Our History
- 2012
- Incorporated as an independent operation
2012
- 2016
- Joint Venture Sia Huat Singapore 60% Equity
2016
- 2017
- Wine Distribution
- 100% Equity
2017
- 2018
- Dissolved the JV with Sia Huat
- Transferred non-food operation to S&P
2018
- 2018
- Omni Channel Wholesale
- 100% Equity
2018
- 2019
- Incorporated under City Holdings
2019
International Standard
We work closely with our international partners, customers and external accredited bodies in ensuring we strive to achieve and maintain all relevant international standards. This is exceptionally important in a developing market in ensuring we can deliver a consistent customer experience. Also, to maintain original product quality standards and to operate in a safe and compliant work environment.
Our Awards
We strive for excellence. It is a great recognition when we achieve internationally recognized awards. These are hard won and of credit to the extra effort invested by our employees. In 2020, Premium Distribution was received the HACCP certificate from UK-based GCL international Group.
Our International Principals
Our Supply Chain Process
We work with you to build your brand
By engaging Premium Distribution as your distributor-partner we will open up the Myanmar consumer market to help build your brand. We identify our Core Competencies as;
1. One-Team – four companies but only one Premium team. We encourage cross-functional working and are structured as a shared-services model to best support our business brands.
2. Our Values – we do things right. Our relationships are built around living our values.
3. Eco-System – being part of Myanmar’s leading consumer company provides scale and opportunities to innovate and collaborate
4. Values & Ethics – we operate to a defined code-of-conduct and support socially responsible activities in our local community.
5. Agility – a key strategic objectives. In a fast- changing market, it is important to adopt agile organisation principles. This is where we focus our continued investments, projects and initiatives.
We prefer to work on long-term basis as an exclusive partner, this way we can engage with you on a full-service model which includes;
Supply Chain & Logistics
This is the critical work-flow for managing our operations.
Importation
We handle global imports, arrange air and sea-freight, insurances, importation and customs clearance.
Inventory Management
Premium operates its own multi-temperature warehousing and storage facilities.
Logistics
We outsource our logistics to PSL which is a joint-venture but work to market-competitive rates.
Quality Control
We work with many global brands on a quality-first approach. PD was awarded HACCP and we continuously improve our systems, controls and training.
New Product Development
We can arrange sensory evaluation to assess market fit for new product development.
Regulation
We have an in-house legal team that advises on all local regulatory requirements. This is an essential requirement when dealing with various regulatory organisations in a developing market.
Sales Management & After Sales
Our in-house sales team has specialized experience of the food, non-food and beverage markets. We have extensive distribution across all account types from international operators to independent retail and food-service outlets.
Brand Building
We use multiple approaches to building consumer brands. We use a combination of in-house marketing for operational, routine actions and also specialized outsourced design agencies for strategic brand development to ensure our own creativity is always challenged by a fresh approach.
Office Locations
SUPPORT Office ( Yangon )
- Unit No.1-3,Aung San Stadium ( North Wing), Gyo Phyu Road, Mingalar Taung Nyunt Tsp , 11221 Yangon, Myanmar.
- +95 1-249122, Ext: 335 , 338
- FAX +951 8253033
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REGIONAL OFFICE ( NAYPYITAW )
- Ottara Thiri Ocean Super Center, No.9-A, Room-303, Commercial Complex, Corner of Zaya Hta Ni Road & Mandalay Road, Nay Pyi Taw , 15015 Myanmar
- +95 67-417620, 417621, 417625
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REGIONAL OFFICE ( mANDALAY )
- No.191/18, Yay Si Tan Street, Between 33stx34st and 73stx74st, Chanayethazan Township , 05022 Mandalay
- +95 24023858
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REGIONAL OFFICE ( TAUNGGYI )
-
Aythaya Vineyard – Htone Bo
Aythaya – Taunggyi , 06011 Southern Shan States - +95 9792066699
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